How can we stand out in a sea of digital formats? How can we guarantee a positive impact on users? The answer lies in focusing on a differentiating factor that adds value and knowledge.

Social networks have opened a universe of opportunities for the creation and strengthening of ties with different audiences; given their immediacy and dynamism, those who manage to generate content with high engagement, from any platform, will always occupy the first places in the minds of consumers.

Over the years, we have seen how these networks have evolved, becoming a fundamental tool of daily life, not only to communicate and inform us, but also to facilitate purchasing processes in a matter of seconds and without the need for presence.

Hence the importance of being increasingly creative in the way we transmit our messages. One of the formats that offers countless advantages and ensures greater efficiency in the dissemination of information is the audiovisual content; not in vain all digital platforms are open to upload videos, animations, gifs, among others, to promote more and more interaction between users.

What is audiovisual content?

The audiovisual concept is related to the integration between the auditory and the visual to produce a new reality or language.

When we receive audio and image simultaneously, we create a new sensory reality that involves the use of different mechanisms such as complementarity, when both contribute different things; harmony, making each sound correspond to an image and reinforcement, achieving that meanings are enhanced.

Audiovisual content is, then, a succession of images and audio, which can be broadcasted and transmitted. This material is seen and heard by the viewer.

 

Reviewing the history, we can see that the concept of audiovisual language was first introduced in the 1950s after television became a widely used mass medium. The audiovisual content was first recognized in the late 1920s when movies ceased to be silent.

It is crucial to stress that although the audiovisual language of cinema was originally developed with enjoyment in mind, its potential was soon focused on being used as a propaganda tool. Thus, the use of audiovisual information for propaganda started in the Soviet Union and the United States.

Today, audiovisual content comes in a variety of formats and serves a variety of functions, including instruction, promotion, dissemination of information, and, of course, enjoyment.

Thanks to social media, streaming television, podcasts and so many other platforms that are possible thanks to the advance of technology, audiovisual content is the most consumed one in the world. Thinking about this market, let us recommend you some amazing audio and video APIs available in Zyla API Hub.

But First, What is Zyla API Hub?

The Zyla API Hub enables users to connect to and utilize APIs. It is a simple public hub where providers of APIs can publish their goods for use by programmers and collaborators. Each API has a trial period that you can use. The APIs in the Zyla API Hub were carefully selected for their usability, dependability, and effectiveness. Also you can count on the support team that will be giving you first-level attention so you can get the solution you need ASAP.

More than 200 APIs are now accessible through the Zyla API Hub. Currently, this company works with international firms like Coca-Cola, Zoom, Allianz, Costa Coffee, and Zoom. These well-known businesses depend on Zyla API Hub solutions for high-quality service. Additionally, all customers have access to premium support. This implies that someone will always be willing to help you, regardless of what happens. Customer satisfaction is absolutely essential to this organization.

Now we will share with you some of the most useful audio and video APIs you can find there:

Get Details from Media File API

A simple API to identify and inspect media files. If a media file is identified, the media file will be returned such as resolution, bit rate and duration. This API scans the media files that are provided and will deliver relevant information about them.

The most common use cases are: Detect video, audio images, and pictures in user uploads, enforce minimum resolution or bitrate requirements, display metadata like bitrate and resolution for existing media, and make encoding decisions.

Youtube Video Tag Extractor API

The Youtube Video Tag Extractor API is a tool that allows developers to extract tags from Youtube videos. It allows developers to retrieve tags from a specific video by providing the video’s URL.

This API can be useful for a variety of use cases such as video search optimization, content categorization, and SEO analysis, social media monitoring, etc. For example, if you have a video content-related website, you can use this API to extract the tags from the videos you’re featuring on your website, so you can better optimize them for search engines.

File Finder API

The File Finder API is a powerful tool that allows developers to search the web for a wide range of digital content including files, videos, audio, eBooks and much more. This can be used to find and access the specific file you are looking for in a quick and easy way.

The API allows developers to search for files by keywords, file types, and other parameters, returning the results in a structured format. It is easy to use and requires only the search query or keywords to be passed as a parameter.